If you want cash, honeymoon experiences, or full flexibility in how you use your gifts, Honeyfund is the better fit. If you want physical items, brand familiarity, and a strong completion discount, Target is the way to go.
How They Work
Honeyfund
Honeyfund is a cash and experience registry used by couples who prefer flexibility. Guests contribute to categories like:
Honeymoon travel
Adventures and activities
Home down payment
Date nights
General cash
Funds go into your Honeyfund Wallet, where you can redeem them fee-free (or via low-fee options if you prefer instant cash).
Best for: couples who already have the basics, want travel/experience gifts, or prefer a cash-first registry.
Target Wedding Registry
Target offers a store registry with a wide product catalog—kitchenware, bedding, small appliances, décor, personal items, and more.
Key perks include:
15% completion discount
Easy returns/exchanges
Group gifting for big-ticket items
Universal browser button for adding products from other sites
Best for: couples setting up a home, or guests who prefer gifting tangible items.
What Most Couples Actually Want
Data from Honeyfund and other registry platforms shows most couples use both:
A cash fund for the honeymoon or major financial goals
A small list of essentials from a store registry like Target
It covers every type of guest and reduces friction.
Fees and Payouts: What You’ll Really Receive
Honeyfund Fees
Honeyfund is built to maximize the value of every gift. Couples can choose from:
Fee-Free Options (Receive 100% of every gift)
Funds go into your Honeyfund Wallet, and you can redeem them for:
Honeyfund Prepaid Mastercard (usable anywhere Mastercard is accepted — online or in person)
300+ major brand gift cards (Airbnb, Delta, hotels, retail, experiences)
You always keep the full amount with no deductions.
The prepaid Mastercard option is particularly flexible for travel bookings or general expenses. Some redemptions even offer 5% cash back.
Low-Fee Options (fast cash transfers)
If you want the cash deposited directly into your preferred account, Honeyfund charges only the third-party processing fee, which is lower than Zola and The Knot.You’ll always see the fee before you confirm the payout.
How Honeyfund Makes Money Without Taking Your Gifts
Optional guest tips at checkout (you can turn these off)
Commissions from gift card redemptions
Brand partnerships/referrals when couples book travel or purchase through partner brands
Honeyfund never removes money from guests’ contributions.
Target Fees
Target does not charge couples to receive gifts. Guests pay for items through Target the same way they would shop normally. If the gift is contributed as a group-gift balance, you receive a Target gift card equal to the contributions.
Payout Timing
Honeyfund:
Instant fee-free redemptions (gift cards and prepaid Mastercard)
Low-fee cash transfers: 1 business day
Bank transfers: 2–5 business days
Target: Physical gifts ship immediately. Gift-card balances arrive instantly.
Example: $1,000 Gifted
Honeyfund
Fee-Free redemption: You receive the full $1,000
PayPal/Venmo: ~$978
Bank transfer: ~$959
Target
$1,000 becomes Target items or Target gift-card balance
Flexibility limited to Target
![]()
Guest Experience and Etiquette
Ease of Giving
Honeyfund: Guests make a digital contribution in fewer than 30 seconds.
Target: Guests shop items directly, which some guests prefer.
Is Asking for Cash Tacky?
Not anymore. Most couples ask for cash toward experiences or goals.
Tasteful wording examples:
“Your presence is enough, but if you'd like to send a gift, a contribution to our Honeyfund would mean a lot.”
“We’re lucky to have a home full of basics, so we’ve created a Honeyfund for experiences we’ll remember forever.”
Mobile Friendliness
Both platforms are mobile-friendly. Honeyfund is simpler and faster for digital givers; Target has the familiarity of in-store brands.
What You Can Register For
Honeyfund
Honeymoon funds
Experiences and activities
Cash for anything
Travel, dining, and hotel gift cards
Home down payment funds
Custom categories
Fee-free prepaid Mastercard access
Target
Kitchen, bath, home essentials
Furniture, décor, electronics
Baby items
Group gifts
Universal item-adding browser button
Benefits and Drawbacks
Honeyfund Pros
Fee-free options
Cash and experiences
Can use funds anywhere
Customizable categories
Easy, guest-friendly checkout
Honeyfund Cons
Some guests still prefer physical gifts
Cash transfers have optional processing fees
Target Pros
Wide product selection
15% completion discount
Easy exchanges/returns
Familiar store experience
Group gifting
Target Cons
Cash flexibility is limited
Physical items mean deliveries and returns
Group gifts convert to Target gift cards only
The Best Option for Most Couples
Use both—and link them together on your wedding website or within Honeyfund. Guests get choices, and you don’t miss out on either cash or essentials.
Pro tip: Present Honeyfund first if you prefer cash, or Target first if you prefer item —guests usually click the first option they see.
When to Choose Honeyfund vs Target
.jpg)
Choose Honeyfund if:
You prefer cash or experience gifts
You already have many household items
You’re planning a honeymoon or big trip
Flexibility matters more than products
Choose Target if:
You’re outfitting a home
You want physical gifts and discounts
Many guests prefer shopping in-store
You want simple returns and a big catalog
How to Set Up Each Quickly
Honeyfund (5 Steps)
Create your Honeyfund and choose a theme for your page.
Add honeymoon details, and pre-set or custom registry items.
Upload your cover photo and write a welcome message.
Choose payout methods (fee-free options included).
Publish your page and share the link everywhere.
Target Registry (5 Steps)
Start your registry in the app or online.
Add essentials by room (kitchen, bath, bedding).
Enable group gifting.
Install the browser add-on to pull items from anywhere.
Share your link and unlock the completion discount.
Pro tip: Use your wedding website as the front door to both registries.
FAQs
-
Yes. Honeyfund is purpose-built for cash and experience gifting, with fee-free options and flexible use of funds.
-
Not directly. Group gifts convert to Target gift-card credit—not cash.
-
You can receive 100% of your gifts through fee-free redemption options. Low-fee cash transfers are available with next-day payouts.
-
No. It’s common, and clear wording helps guests understand the purpose behind their gift.
-
Yes. A lot of couples do, and it provides the best balance of cash + items.
-
Use the Honeyfund Wallet and redeem via:
Honeyfund Prepaid Mastercard
300+ gift cards
Both allow couples to receive 100% of every gift.